Rich advertisement for over-fifties a relationship software Lumen featuring Ulrika Jonsson in a sexy reddish nightie and nylons is definitely banned about tubing over matters it is offending and objectifies females
- Lumens ad attributes Ulrika Jonsson, 52, that not too long ago subscribed to matchmaking app
- She’s a page on the internet site and claims that this bird is looking for intimacy and fun
- However, TfL get prohibited the Lumen advertising over concerns it objectifies girls
a juicy holiday advertising for an over-fifties going out with app starring Ulrika Jonsson in a reddish nightie and nylons has been frozen of the birmingham Underground.
Ulrika, 52, who’s searching for absolutely love online appropriate this lady third divorce, sounds inside post for software Lumen aided by the caption Be the hosiery filler.
But Lumens listing has been banned by Transport for Manchester over concerns that it is offending and objectifies females.
Lumen received submitted their ad to TfLs ads agent international nonetheless it ended up being rejected.
a racy xmas advertising for over-fifties going out with software Lumen, starring Ulrika Jonsson, 52 (described), has been frozen throughout the birmingham tubing
In her own new shape to the software, she claims she is trying to find some closeness which is after a lot of laughs and some fun
Swedish TV presenter and unit Jonsson joined the change going out with software a week ago after admitting she had love with ex-husband Brian Monet one time in eight several years.
Inside her saucy brand new account the application, she says she actually is searching for some intimacy which is after a lot of laughs and some fun.
She explains herself as kind, loving, fiercely independent and hardworking but acknowledges she’s additionally a nutter.
She flashes the tissue within her app account photographs, sporting a slinky white in color nightie and displaying big romance heart tattoo on the blank neck.
Ulrika was previously wed to cameraman John Turnbull and Army significant Lance Gerrard-Wright and infamously out dated Great Britain boss Sven-Goran Eriksson.
She recently proceeded this lady fundamental really blind big date and admirers of Channel 4s 1st goes inn were happy to check out her hop on actually with Bristolian color fox Paul in Naples.
But Ulrika features since uncovered that this beav needs the pair staying just good buddies.
Ulrika was previously wed to cameraman John Turnbull and military biggest Lance Gerrard-Wright and infamously outdated Britain company Sven-Goran Eriksson
It’s the 2nd yr operating that Tfl possess unapproved an ad from Lumen.
This past year, it banned a poster of 58-year-old male style Paul Orchard appearing topless beneath the tagline Pull a cracker this yuletide as very suggestive.
Lumens co-founder Charly Lester complained: This occasion just the past year all of our sexy Santa offer was banished for objectifying a man version a thing all of us nonetheless argue.
We are eager for viewing what folks remember these extraordinary imagery of Ulrika.
Its challenging to comprehend, since were constantly swamped by highly sexualised graphics people within 20s and thirties, why we cant get a fun and sexy offer showcasing an elegant 52-year-old wife.
She put: Were thrilled to have Ulrika signing up with our additional 1.5 million like-minded over-50s people in search of fancy on Lumen, most of whom are in a similar step of lives to the, possessing leave long-lasting relationships and seeking to get more detailed closeness in resides.
With about 50 % of folks wanting better intimacy, were stimulating lovers to get more intimate this yuletide while for singles theres never been a far better time for you to promote online dating a go in order to reach that special someone.
A TfL representative believed: Our approaches rep, which ratings every advertising against our very own https://datingmentor.org/fling-review ads coverage, thought areas of Lumens advertising never to getting compliant following guidelines through the Committee of ads practise.
in every cases where an advertisement is viewed as to not feel certified, we have been accessible to employing brand names on their own marketing so they meet with the requisite of our plan and certainly will run using our personal internet.